5 Steps to Discoverability – Room 191, CAT Building, NAIT
A discoverability strategy to drive audience engagement is no longer an option for producers. It’s a necessity. Learn how to make your next project more discoverable during this fast-paced two-hour workshop that defines five essential steps to audience development.
The Magnify team specializes in designing high impact audience building strategies for traditional, non-linear, and multi-platform content. What sets Magnify apart and enables them to consistently deliver results is ALERT®, a proprietary system for creating, implementing, and measuring audience development strategies. Built and refined over eight years, ALERT® enables the Magnify team to assess projects, locate audiences, engage target markets, respond to feedback, and track results. Assess. Locate. Engage. Respond. Track. That’s ALERT®.